Psyched Wellness Announces Purchase Agreement with Choice Wholesale for 60,000 Units of Their Amanita Muscaria Tincture, 'Calm'
Toronto, Ontario- - Psyched Wellness Ltd. (CSE: PSYC) (OTCQB: PSYCF) (FSE: 5U9) (the "Company" or "Psyched"), a life sciences company focused on the production and distribution of health and wellness products derived from the Amanita Muscaria mushroom, is pleased to announce they have entered into a purchase agreement with Choice Companies Wholesale and Distribution to supply 60,000 units of their first-to-market Amanita Muscaria product “Calm”, over the next 12 months. Calm is positioned in the sleep aid category and utilizes the mushroom’s 5000+ year history of reducing stress and anxiety, while facilitating restful and restorative sleep.
The purchase agreement was executed to ensure an orderly and efficient roll out of Calm throughout a key market for Psyched Wellness. It gives Choice the ability to build out the most efficient routing and service plans for their retailer landscape.
Matthew Singh CCO of Psyched commented “This is another step forward for Psyched Wellness, moving us towards impactful commercial scale. We are fortunate to have received many requests for distribution rights, throughout the United States. Choice Wholesale is a perfect fit due to their understanding of the Wellness category and the geographic market coverage they provide in New York and surrounding areas. Choice will be able to cover key alternative retailer verticals and is expanding their capacity to include Health and Wellness retailers as well. We are excited to use this partnership as a template for additional distribution agreements in other markets. This initial purchase agreement will lead to larger bulk orders as we increase our production capacity and expand into additional business units throughout the United States.”
Choice Companies is based in New York. Led by Chief Biohacker and Principal, Darren Schwartz, Choice operates a CPG wholesale distribution company, a software development company (specializing in retail POS systems), an all-natural sweetener distribution company, a national nutraceutical product development and distribution company, a national medical device distribution company, and owns 50+ brick and mortar retail locations. They have multiple partner organizations under the same ownership group that specialize in the health, wellness, and anti-aging verticals.
Mr. Schwartz stated “I have been blessed to invest in products and companies that support my passion for clean and vibrant health. Calm does exactly what it says. A great night’s sleep is a key factor in longevity and anti-aging. We could all use that!”
To order Calm, visit shop.psyched-wellness.com.